Highmark Blue Cross Blue Shield West Virginia Approves Sponsorship To Support Production Costs Of PBS Children's Health And Wellness Show — June 27, 2013 › (The Blue Cross and Blue Shield Association)

(Source: The Blue Cross and Blue Shield Association) Highmark Blue Cross Blue Shield West Virginia Approves Sponsorship To Support Production Costs Of PBS Children's Health And Wellness Show June 27, 2013 PARKERSBURG, W.Va. - Highmark Blue Cross Blue Shield West Virginia (Highmark West Virginia) announced today that it is awarding $30,000 to the West Virginia School of Osteopathic Medicine (WVSOM) to assist the school in the production costs associated with season three of Abracadabra, its healthy children's initiative television series. Abracadabra, which airs weekends on West Virginia...