Blue Cross Blue Shield Texas Launches “Be Covered Texas” Campaign To Raise Awareness Of Individual Health Insurance Enrollment Options — March 12, 2013 › (The Blue Cross and Blue Shield Association)

(Source: The Blue Cross and Blue Shield Association) Blue Cross Blue Shield Texas Launches "Be Covered Texas" Campaign To Raise Awareness Of Individual Health Insurance Enrollment Options March 12, 2013 RICHARDSON - Blue Cross and Blue Shield of Texas (BCBSTX) today launched a statewide education and outreach initiative targeting Texas' uninsured residents. The Be Covered Texas campaign, which will be fully funded by BCBSTX and supported by various community and civic groups, will focus on helping the state's uninsured population understand how the new health care law impacts them and what steps...